100 Days. One proven plan.

Real accountability.

What Results Can You Expect?

Lose UP TO 2 STONE OF FAT

Build strength and visible muscle

More energy, better sleep, less stress

A consistent routine that works in real life

Confidence, self-discipline and long-term change

This is the system I used to lose over 50kg and finally stay in shape.
Now I coach other dads through it—one step at a time.

Anyone can write you a workout.
This is about making sure you follow through.

The FIT DAD Project gives you the tools, but it’s the structure and accountability that keep you going.
When life throws curveballs, I help you stay on track.
That’s the difference.

The 100 Day FIT DAD Project gives you a full system to finally stick with it.
It’s built around accountability, not willpower.

Here’s what you get:
A full 100-day training plan (home or gym options)
Just 3 x 45-minute workouts per week
Simple, flexible nutrition guidance
Daily mindset & lifestyle prompts to shift your thinking
MONTHLY check-ins and habit reviews
Private coaching messages + community support
Real accountability—because that’s what actually drives results

Pre-Launch offer Just £199 for the full 100 day program. NORMALLY £299. VERY LIMITED PLACES AT PRE-launch price

I was 50kg overweight.
I tried doing it alone for years—and failed every time.
What changed? I stopped winging it, and started following a system that worked.

Now I help other dads do the same.
No pressure. No perfection. Just daily action and full support.

£299 LIMITED TIME PRE-LAUNCH offer £199

THAT’S LESS THAN £2 PER DAY!

STILL HAVE QUESTIONS?

BOOK A FREE 15 MINUTE STRATEGY CALL